AI-Powered Chatbots, Automation, and Agent Assist Features

AI-powered chatbot handling customer support conversations

Customer expectations have changed fast. People now want instant answers, 24/7 support, and smooth digital experiences. This is where AI-powered chatbots, automation, and agent assist features come in. In simple terms, these tools use artificial intelligence to handle routine tasks, support human agents, and improve service quality. According to reports from the U.S. General Services Administration, chatbots can handle a large share of repetitive customer queries, while studies from McKinsey show automation can reduce operational costs by up to 30%. In this article, you’ll learn how these tools work, why they matter, and how to apply them effectively in real-world business scenarios.Continue reading →

How to Leverage Creditworthiness to Get Startup Funding

Entrepreneur reviewing credit report and financial documents while planning startup funding strategy

Starting a business requires capital. However, securing funding can be challenging, especially for first-time entrepreneurs. Your creditworthiness plays a crucial role in determining whether lenders and investors will trust you with their money. Understanding how to leverage your credit profile can open doors to various funding opportunities and help turn your business dreams into reality.Continue reading →

Top Tips from a New Foster Carer

Becoming a foster carer is one of those decisions that feels huge at first, then slowly becomes the most natural part of your life. The early days are full of nerves and excitement and that’s normal. Every foster carer starts somewhere, and the learning curve is gentler than you think once you’re actually living it.Continue reading →

Fun facts about vanilla

Vanilla may seem like a simple flavour, but it has one of the most fascinating histories in the culinary world. Loved across the UK in everything from custards to ice cream, vanilla is anything but ordinary.

Vanilla comes from the orchid Vanilla planifolia

This makes it the only edible fruit produced by an orchid plant. Growing vanilla is labour-intensive. Each flower must be pollinated by hand within a day of blooming. This process is one reason real vanilla is one of the world’s most expensive spices, second only to saffron.

The UK’s love affair with vanilla stretches back centuries

Vanilla first arrived in Britain in the 17th century, quickly becoming popular in Georgian and Victorian desserts. Its sweetness made it a favourite in puddings, pastries, and even various types of chocolate! You can travel around Europe, visiting some of the most famous chocolate destinations.

Most vanilla-flavoured products in the UK today use vanillin

This is a compound that gives vanilla its aroma. While synthetic vanillin is common, natural vanilla, often labelled as ‘vanilla extract’ or ‘vanilla paste’ comes directly from cured vanilla beans and has a far richer, more complex flavour. If you want to try a range of Natural Flavourings for your food, there are specialists such as https://foodieflavours.com/collections/natural-flavourings.

Vanilla is also prized outside of food

Its scent is widely used in perfumes and aromatherapy because it’s believed to be calming and comforting.

Madagascar produces around 70-80% of the world’s vanilla

Other varieties, such as Tahitian and Mexican vanilla, each offer their own unique aroma profiles.

Can journalists make an easy switch to PR?

Journalism teaches you several transferable skills that can prepare you for a career in marketing, corporate communications, and editing. It’s also remarkably easy to switch from journalism to PR.

PR Skills You’ll Learn in Journalism

Your journalism degree gives you the communications skills you’ll need in PR to bridge the gap between media and marketing. PR teams handle brand messaging, which requires a talent for creating stories that reverberate in the minds of an audience. If you can craft an attention-grabbing headline, you’re halfway there.

How a PR Career Differs From Journalism

If you have a journalism degree, you’ve probably learned to prioritise the public when you formulate your stories. If you enter a PR career, that priority will need to shift. Your greatest authority is the brand you’re working with. In journalism, your highest goal is to give readers the knowledge they need to retain their freedom. In PR, you might release news to broadcasters, but your writing and editing will always serve stakeholders.

Skills You Might Need to Grow

As a PR expert, you must understand the language of conversions and other analytics. You’ll need to update your understanding of branding and learn to think strategically. Journalism degrees don’t always give you a comprehensive grasp of crisis management or make you fluent in social media–two more skills to learn.

Journalism and PR have enough in common to support a seamless career change, but if you want to get to the top, you’ll need to gain a few new skills to truly excel.