Condom advertising campaign canned for being offensive

A recent campaign launched in Utah in the US to give young people access to free condoms to help prevent sexually transmitted infections (STIs), including HIV, has been stopped due to offensive slogans contained on the packaging; however, youths within Utah seemed to like the slogans on the condoms, finding them humorous and relatable.

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The condoms were to be distributed in bars, health departments and Aids Foundation Trusts in a bid to encourage youths to wear condoms to help protect against HIV and other STIs, particularly as two per cent of youths have never worn a condom. Here in the UK, London chlamydia testing kits are available online.

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Youths and sexually transmitted infections

Although youths aged 15 to 24 years old only make up 27 per cent of the world’s sexually active population, almost half of all STIs can be found within this population. Some STIs can be present without symptoms and can only be detected through testing. The main ‘silent’ STI is chlamydia, which accounts for six per cent of all cases.

Youths who wish to be tested for chlamydia need a swab to be taken; however, they may be too embarrassed to go to a sexual health clinic. This is why London chlamydia testing kits are available for self-testing, providing a discreet service.

Removing the accessibility to free condoms can contribute to the increase of STIs in youths.

Safe sex in youths

Due to the rise in the number of STIs in youths, it is important that they know they can self-test with London chlamydia testing kits. Campaigns such as the Utah condom campaign can also help to encourage youths to wear a condom when having sex, especially as one in four youths aged 13 to 24 account for every newly diagnosed case of HIV.

Education in youths alongside free condoms should be considered. This needs to be the responsibility of parents, communities and school, especially as schools are responsible for youths for the majority of the day. There is a call for schools to help youths become educated about the risks of not wearing condoms and the high levels of STIs that are present within young people. This will enable youths to take responsibility for their health and adopt more health-enhancing behaviours that can protect them from developing STIs.